{"id":21952,"date":"2026-07-27T16:39:05","date_gmt":"2026-07-27T16:39:05","guid":{"rendered":"https:\/\/nerba.pt\/site\/?page_id=21952"},"modified":"2026-07-28T09:46:38","modified_gmt":"2026-07-28T09:46:38","slug":"turismovalor-competitividade-e-sustentabilidade-para-pme","status":"publish","type":"page","link":"https:\/\/nerba.pt\/site\/turismovalor-competitividade-e-sustentabilidade-para-pme\/","title":{"rendered":"Turismo+Valor &#8211; Competitividade e Sustentabilidade para PME"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"21952\" class=\"elementor elementor-21952\" data-elementor-post-type=\"page\">\n\t\t\t\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-62d5e05 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"62d5e05\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-a73bc03\" data-id=\"a73bc03\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-ff7cb65 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"ff7cb65\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-6326a88\" data-id=\"6326a88\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-d6ec355 elementor-widget elementor-widget-spacer\" data-id=\"d6ec355\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-6dc5c8b elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"6dc5c8b\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-1efdc9a\" data-id=\"1efdc9a\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-bf33e90 elementor-widget elementor-widget-heading\" data-id=\"bf33e90\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><b>Turismo+Valor - Competitividade e Sustentabilidade para PME<\/b><\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-24a796b elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"24a796b\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-c222f0e\" data-id=\"c222f0e\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-d0617bb elementor-cta--layout-image-left elementor-cta--skin-classic elementor-animated-content elementor-bg-transform elementor-bg-transform-zoom-in elementor-widget elementor-widget-call-to-action\" data-id=\"d0617bb\" data-element_type=\"widget\" data-widget_type=\"call-to-action.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<a class=\"elementor-cta\" href=\"https:\/\/nerba.pt\/site\/wp-content\/uploads\/2026\/07\/Ficha_de_Operacao-turismovalor.pdf\">\n\t\t\t\t\t<div class=\"elementor-cta__bg-wrapper\">\n\t\t\t\t<div class=\"elementor-cta__bg elementor-bg lazyload\" style=\"background-image:inherit;\" role=\"img\" aria-label=\"Ficha_de_Opera\u00e7\u00e3o-turismo+valor_page-0001 (2)\" data-bg-image=\"url(https:\/\/nerba.pt\/site\/wp-content\/uploads\/elementor\/thumbs\/Ficha_de_Operacao-turismovalor_page-0001-2-rr2bdpdwedxtkcs8tvnpug95x1yvi42p0lfkelnyvs.jpg)\"><\/div>\n\t\t\t\t<div class=\"elementor-cta__bg-overlay\"><\/div>\n\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-cta__content\">\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<h2 class=\"elementor-cta__title elementor-cta__content-item elementor-content-item\">\n\t\t\t\t\t\t<b>FICHA DE PROJETO<\/b>\t\t\t\t\t<\/h2>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-cta__description elementor-cta__content-item elementor-content-item\">\n\t\t\t\t\t\tC\u00f3digo de Opera\u00e7\u00e3o:\n\nCOMPETE2030-FSE+-03415000\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-cta__button-wrapper elementor-cta__content-item elementor-content-item \">\n\t\t\t\t\t<span class=\"elementor-cta__button elementor-button elementor-size-sm\">\n\t\t\t\t\t\tPrograma:  Inova\u00e7\u00e3o e Transi\u00e7\u00e3o Digital\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-55311e3 elementor-widget elementor-widget-spacer\" data-id=\"55311e3\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0cc6305 elementor-widget elementor-widget-text-editor\" data-id=\"0cc6305\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><!--StartFragment--><span style=\"font-size: 12pt; font-family: Aptos, sans-serif;\" data-olk-copy-source=\"MessageBody\">A opera\u00e7\u00e3o Turismo+Valor \u2013 Competitividade e Sustentabilidade para PME tem como objetivo refor\u00e7ar a qualifica\u00e7\u00e3o de empres\u00e1rios e trabalhadores do setor do turismo na regi\u00e3o Norte, promovendo a reorganiza\u00e7\u00e3o interna das empresas, o planeamento estrat\u00e9gico e a integra\u00e7\u00e3o de pr\u00e1ticas de sustentabilidade. Atrav\u00e9s da metodologia de forma\u00e7\u00e3o-a\u00e7\u00e3o, o projeto articula momentos de forma\u00e7\u00e3o em sala com forma\u00e7\u00e3o on-the-job, permitindo aplicar de imediato os conhecimentos adquiridos. Envolvendo 60 PME e 153 participantes, a interven\u00e7\u00e3o promove a profissionaliza\u00e7\u00e3o da gest\u00e3o, a efici\u00eancia na utiliza\u00e7\u00e3o de recursos e a ado\u00e7\u00e3o de pol\u00edticas de responsabilidade ambiental e social, contribuindo para empresas mais inovadoras, resilientes e competitivas.<\/span><!--EndFragment--><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-3b21a20 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"3b21a20\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-00631e9\" data-id=\"00631e9\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3b5bc72 elementor-widget elementor-widget-spacer\" data-id=\"3b5bc72\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-36609ab elementor-widget elementor-widget-text-editor\" data-id=\"36609ab\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><strong><span style=\"font-family: Aptos, sans-serif; font-size: 16px; text-align: justify;\">Para saber mais, contactar:<\/span><\/strong><\/p><p><span style=\"font-family: Aptos, sans-serif; font-size: 16px; text-align: justify;\">NERBA &#8211; Associa\u00e7\u00e3o Empresarial do Distrito e Bragan\u00e7a<\/span><\/p><p><span style=\"font-family: Aptos, sans-serif; font-size: 16px; text-align: justify;\">Avenida das Cantarias, n\u00ba 140, 5300-107 BRAGAN\u00c7A<\/span><\/p><p><span style=\"font-family: Aptos, sans-serif;\"><span style=\"font-size: 16px;\">273 304 630 | 938 436 241<\/span><\/span><\/p><p><a href=\"mailto:plouzada@nerba.pt\">plouzada@nerba.pt<\/a><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1f3f995 elementor-widget elementor-widget-spacer\" data-id=\"1f3f995\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-09e2007 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"09e2007\" data-element_type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f4a4ff6 elementor-widget elementor-widget-image\" data-id=\"f4a4ff6\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1200\" height=\"124\" data-src=\"https:\/\/nerba.pt\/site\/wp-content\/uploads\/2025\/08\/COMPETE2030_BarraAssinaturas-01-1400x145.webp\" class=\"attachment-large size-large wp-image-20378 lazyload\" alt=\"\" data-srcset=\"https:\/\/nerba.pt\/site\/wp-content\/uploads\/2025\/08\/COMPETE2030_BarraAssinaturas-01-1400x145.webp 1400w, https:\/\/nerba.pt\/site\/wp-content\/uploads\/2025\/08\/COMPETE2030_BarraAssinaturas-01-800x83.webp 800w, https:\/\/nerba.pt\/site\/wp-content\/uploads\/2025\/08\/COMPETE2030_BarraAssinaturas-01-768x80.webp 768w, https:\/\/nerba.pt\/site\/wp-content\/uploads\/2025\/08\/COMPETE2030_BarraAssinaturas-01-1536x159.webp 1536w, https:\/\/nerba.pt\/site\/wp-content\/uploads\/2025\/08\/COMPETE2030_BarraAssinaturas-01-2048x213.webp 2048w, https:\/\/nerba.pt\/site\/wp-content\/uploads\/2025\/08\/COMPETE2030_BarraAssinaturas-01-18x2.webp 18w\" data-sizes=\"(max-width: 1200px) 100vw, 1200px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 1200px; --smush-placeholder-aspect-ratio: 1200\/124;\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Turismo+Valor &#8211; Competitividade e Sustentabilidade para PME FICHA DE PROJETO C\u00f3digo de Opera\u00e7\u00e3o: COMPETE2030-FSE+-03415000 Programa: Inova\u00e7\u00e3o e Transi\u00e7\u00e3o Digital A opera\u00e7\u00e3o Turismo+Valor \u2013 Competitividade e Sustentabilidade para PME tem como objetivo refor\u00e7ar a qualifica\u00e7\u00e3o de empres\u00e1rios e trabalhadores do setor do turismo na regi\u00e3o Norte, promovendo a reorganiza\u00e7\u00e3o interna das empresas, o planeamento estrat\u00e9gico e&hellip;<\/p>\n","protected":false},"author":3,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-21952","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/nerba.pt\/site\/wp-json\/wp\/v2\/pages\/21952","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/nerba.pt\/site\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/nerba.pt\/site\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/nerba.pt\/site\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/nerba.pt\/site\/wp-json\/wp\/v2\/comments?post=21952"}],"version-history":[{"count":75,"href":"https:\/\/nerba.pt\/site\/wp-json\/wp\/v2\/pages\/21952\/revisions"}],"predecessor-version":[{"id":22082,"href":"https:\/\/nerba.pt\/site\/wp-json\/wp\/v2\/pages\/21952\/revisions\/22082"}],"wp:attachment":[{"href":"https:\/\/nerba.pt\/site\/wp-json\/wp\/v2\/media?parent=21952"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}